Ebay popularity

$2,400 across the marketplace in 2021.And for consumer tech products, many shoppers turn to eBay for discounted prices on used and refurbished gear. Refurbished electronics and device trade-in programs are expected to drive increasing eBay sales in coming years.International Reach: Is eBay Popular Worldwide?Originally founded in the U.S., eBay always intended to connect buyers and sellers globally. But 25+ years later, does the platform still maintain strong international popularity?American Shoppers Account for 65% of eBay TrafficWhile eBay facilitates commerce worldwide, American consumers definitely generate the most business. According to Statista‘s research, 65% of all eBay web traffic originates from the United States.Germany (5%) shoppers make the second-highest contribution to site visits followed by the United Kingdom (4%), Canada and Australia (both around 3% each).So the U.S. remains far and away eBay’s largest user and revenue base. The marketplace derives about half its volume directly from American shoppers and sellers. International diversification is still a work in progress.Nearly 1 in 10 Global Online Shoppers Use eBay for International PurchasesOn a brighter note, Statista found that 9% of worldwide online shoppers used eBay for their most recent international online purchase (called cross-border ecommerce) as of late 2022. While some platforms like Amazon (27%) and China’s Alibaba (17%) topped eBay for global transaction share, nearly one-in-ten cross-border online consumers still leverage eBay.And there‘s likely still substantial room for eBay to keep growing overseas with the right geographic and marketing strategies. Emerging markets could offer particular ecommerce expansion potential.Retailer Reputation and Workplace Culture Also

EBay revolutionized online commerce when it launched back in 1995. The pioneering peer-to-peer marketplace connected buyers and sellers globally, allowing almost anyone to start their own online business. Nearly 30 years later, eBay remains one of the largest ecommerce platforms in the world. But with competition from retail giants like Amazon and Walmart growing year after year, many wonder if eBay can still be considered the online marketplace leader it once was.In this in-depth guide, we’ll analyze the latest eBay statistics to determine if the site is as popular as ever or if other companies are eating into the pioneer’s market share.Key eBay Statistics SummaryBefore diving into the analysis, here is a quick overview of some of the key eBay metrics we’ll be covering:eBay had total annual revenue of $9.8 billion in 2022, down 6% year-over-yearGross merchandise volume (GMV) fell 15% to $73.9 billion in 2022 132 million active eBay buyers at the end of 2022, an 8% drop from 202158% of eBay’s U.S. traffic comes from mobile devicesThe site averages 702.5 million visits per month globallyOver 100 million downloads of the eBay mobile app on Google PlayEvaluating eBay’s User Traffic in 2025One of the best ways to measure an ecommerce company’s popularity is by looking at its website traffic. More visitors generally signal stronger consumer demand and brand awareness.So how much traffic does eBay get in 2025 compared to previous years and rivals like Amazon?eBay Monthly Site VisitseBay attracts an enormous audience, averaging 702.5 million visits per month globally

Capitalize on the top selling eBay categories.After listing the top selling product categories on eBay, I will examine the top selling products for each category. Thus, you can take note of these eBay best sellers and start selling key product focused categories on your eBay business.1. Cell Phone AccessoriesKicking things off on the eBay top selling items on eBay US is cell phone accessories. Due to the popularity of smartphones in the US, it’s unsurprising why cell phones and phone accessories reign supreme in the eBay categories.If you want to boost sales for your eBay store, adding this product category to your listings makes sense since you can attract a wide range of buyers. Depending on your target audience, you can list many products, such as cell phone cases, chargers, and screen protectors.Smartphone users also like to enhance and personalize their phones, which can boost the profitability of your ecommerce business.Using the category research tool on ZIK Analytics, I’ve gained insights into this category and its performance on the eBay marketplace. There are 17,301,472 listings for this category in the US, with 759,718 items sold online.This category has 12,990 watchers, which shows interest in this particular product category.A further analysis of this product shows impressive numbers, too. The sell through rate for cell phone accessories on eBay US is 16080%, with a successful listings rate of 85%.The total sales earnings for cell phone accessories in the US in the last 30 days is $126,667. The average price for this product category is $7.79.This data validates cell phone accessories as one of the eBay top selling items in the US!Now, let’s dive deeper into this category to unravel the top selling products under each popular category on eBay.iPhone Screen ProtectorIn the US eBay marketplace, I’ve looked into the best selling items on eBay for the cell phone accessories category: iPhone screen protector. Apple products, such as iPhone, are in high demand in the US.Therefore, an iPhone screen protector is among the coveted items among iPhone users to buy. Due to the frequent usage, iPhone owners like to replace and replenish their screen protectors to prevent cracks and other damage to their phone screens.Hence, it makes sense why this product is among the top selling eBay categories.The sell through rate for the iPhone screen protector is 16154%, with 16,154 sold items and total sales earnings of $73,210. It has a successful listings